In this post I continue with a quick reading of the “ Teens, social media and technology 2022 ” survey findings. Previously I looked at Twitter, technology that teens never fell in love. In this post I am curious why so many teens broke their relationship with Facebook. In 2014-15 Facebook dominated Snapchat and Instagram. 71% of teens in the survey said they ‘ever use’ Facebook back then. The term ‘ever use’ can be misread so I clarify it a bit. They use this term to distinguish from ‘constant use’. It suffices to read ‘ever use’ as ‘once in a while’. In 2022 this number has plummeted to 32%. Only 2% of them associate themselves with ‘constant use’. Considering the scale, this is a dramatic drop. Why did this happen? It is easy to fall into the trap of weaving a story after the fact. There are many such contenders. First a classic, “teens left when adults (and parents) flocked to it in huge numbers”. Second, “teens never were into it actually despite what the big number sug...
Reflections of technologists and academics on contributions of technology in society.